Many organizations are beginning to set gender balance goals. Only a 50/50 split will suffice! The days of government and private contributors supporting male-dominated groups are long gone. In this article, we’ll show you how social sourcing and social impact job providers may help you improve the quality of your hiring and achieve gender parity.
Social sourcing isn’t going away anytime soon. The days of advertising a job opening in the newspaper as the greatest way to reach out to potential candidates are long gone. When International Organizations needed to accept applications by mail (rather than email), the only way to reach out was to publish an ad on the office bulletin board or send it to a newspaper.
Organizations may track their progress by comparing how many more candidates they received for a Communications Specialist position advertised in a national newspaper to a similar ad placed elsewhere. Something could be measured, but the result could not be trusted.
Here are the following benefits of social sourcing:
Increase Job Visibility: Almost every potential candidate you could think of for any position at your organization is now active on social media. Facebook has a user base of about 2.19 billion active users. Many millennials and Generation Xers utilize LinkedIn as a job search tool, while Twitter is well-known for its ability to host job search chats.
Everywhere you look, social media platforms are proving to be excellent tools for identifying and hiring bright people to work for your clients. Few other channels can reach as many people as social media, which means you’re more likely to obtain high-quality talent that other platforms can’t match.
Better Employee Brand Awareness: Not only can social recruitment help you locate the right individual, but it also helps you raise your brand’s visibility. You improve your brand and establish some level of confidence among possible employees by posting new openings on social media.
Brands with a strong social media presence are seen as more trustworthy. As a result, it would be beneficial for your company to have a strong social media presence, not only to locate good personnel but also to build trust among potential consumers and make it a desirable place to work.
Open Door To Engagement: Consider a brand that has worked hard to build its audience, even utilizing tools like Growr to help it expand organically on social media, but is having trouble engaging with the people it has attracted. A job posting on social media can help a brand like this.
Your social media page receives greater engagement as those who are interested in the position seek further information. Some will leave a remark, while others will share with their friends and followers, and still, others will send you a direct message to your inbox.
Screen Your Candidates: They can get a better idea of who they’re planning to hire by using social networking sites. It allows them to gain insight into the person’s personality as well as determine what their goals are and what they may expect once they recruit them to work in their company. Other techniques of recruitment will not be able to assist you with this. By screening new employees, you can be sure that you’ll be working with people who share your company’s values and culture.
Finally, keep in mind that recruiting sourcing tactics are like snowflakes: no two are alike because what your firm requires will be vastly different from what someone else wants.
Some businesses rely on recruiters substantially, while others do not. Some people use internet employment sites, while others take a more personal approach. Simply discover out what sourcing method works best for you early on, track your progress, and identify where you can make improvements to achieve even greater outcomes.
At Impactionable, we want individuals to start from somewhere, be it big or small because every step counts positively impacting the world. Our initial goal is to give everyone the exposure to identify their unique talents. That is why we host Social Innovation Competitions, where everyone has access to equity-free funding and a chance to speak their ideas out in the open!